If you’ve ever helped build the online presence of a major brand, you know that it is no easy task. To launch a successful SEO campaign, you need to build authority, create informative content, and maintain the SEO best practices. This takes a tremendous investment of...
SEO experts know how difficult seo ranking sites can be. Today, your sites could deliver huge traffic to your clients with high CTR, but tomorrow they could plummet when searching on SERP. What happened? Did Google have an update or what it a manual report? Did...
Small businesses generally have less leeway when it comes to planning and launching a marketing campaign. They have less revenue and capital, which limits the strategies that they can pursue. They also tend to have less data and first-hand experience with which to strategize in...
Most startups and small businesses cannot afford to hire an advertising or PR agency. They don’t have the money for glossy ads in magazines, or radio or TV commercials or to even create online ad campaigns. However, thanks to the internet and social media, startups and...
With new SEO updates increasing in frequency, it is vitally important that your website lands within the first couple pages of Google. With the year just beginning, now is the time to invest in SEO. With Panda, Pigeon, and Penguin out patrolling the web, Google’s...
Aside from the font change, the largest takeaway from Google’s brand update is that it is no longer a static wordmark. Their dynamic new logo turns into an animated figure that is only possible on screens. This new loge, Google said, will be easier to...
In case you've been living under a rock for the past decade, mobile is kinda a big deal. In fact, more than half of global internet traffic (60%) coming from mobile browsing. Now Google is upping the SEO ante: “Starting April 21, we will be expanding...